tool4seller MCP · AI for Amazon sellers

tool4seller MCP

From insight
to action.

Connect Amazon business data and advertising workflows to the AI tools you already use. Review and approve every advertising change before it goes live.

Connect now See the demo

Analyze performance
Create campaigns
Adjust budgets

ChatGPT

Claude

Codex

MCP

Last 7 daysDemo

Sales are up. Why is profit down?

Sales$12.8K+6.2%

Net profit$2.4K-11.8%

Compared with the previous 7 days

Start with fees and ad spend.

Setup

Connect tool4seller to your preferred AI assistant.

Choose your AI assistant, connect tool4seller, and verify access.

Plugin · RECOMMENDED

Connect with ChatGPT.

Install the tool4seller plugin in ChatGPT, then sign in to authorize access.

1Open Plugins and install tool4seller
2Sign in to tool4seller and authorize access
3Start a chat and ask: "List my stores"

Open ChatGPT

MCP server details

For manual setup, use the details below.

Server nametool4seller-mcp

Server URL

https://das-server.tool4seller.com/mcp

Streamable HTTP Sign-in required

Set up with a prompt

Help me configure tool4seller MCP:
Server name: tool4seller-mcp
Transport: Streamable HTTP
Server URL: https://das-server.tool4seller.com/mcp

Add this MCP server without changing my existing configuration. Guide me through signing in to tool4seller and authorizing access. Once connected, list my tool4seller stores to verify the connection.

If you cannot configure the server directly, show me where to enter the server name and URL in this client's settings.

Business analysis

Sales. Profit. Inventory. Start with a question.

See what changed across your Amazon business and where to look next.

Sales diagnosis

Why did sales drop this week?

Compare traffic, conversion rates, ad spend, and inventory levels to identify what needs attention first.

Margin check

Sales grew. Why did profit fall?

Break down ad spend, Amazon fees, refunds, and product costs to understand changes in your profit margin.

Inventory risk

Will stock last through our next promotion?

Review days of supply and inbound shipments before peak demand. Identify stockout risks and excess inventory.

From analysis to decision

See what changed. Decide what to adjust.

Compare results and review the details. You choose what to change and by how much.

Conversation demo

AI + tool4seller · Interactive demo · Sample data

Compare the last 7 days with the previous 7 days. What changed in sales and profit?

Sales increased, but profit fell. Ad spend rose more sharply than sales. Review campaign performance to understand why.

Performance overview · US · Last 7 days

Sales$12,680+6%

Net profit$2,460-12%

Ad spend$1,540+18%

Compared with the previous 7 days. Review campaign details to investigate the changes.

Next: identify campaigns where ad spend increased without a corresponding increase in attributed sales.

01Describe your needs

02Preview the plan

03Confirm the plan

04Apply and review results

Amazon Ads management

Know what to change. Then put it in motion.

Create Sponsored Products campaigns, adjust budgets and bids, and manage supported ads and targets. Preview and confirm changes before applying them.

Campaign creation

Create a Sponsored Products campaign.

Build Sponsored Products campaigns with automatic or manual targeting, confirming each stage from campaign settings to targets.

CampaignDaily budget & targeting

Ad groupDefault bid

Advertised productProduct SKU

TargetingAutomatic, keyword, or product

Negative keywords & ASIN targets

Budgets & bids

Adjust budgets and bids in bulk.

Adjust budgets or bids by amount or percentage, with current and proposed values side by side.

Demo keyword bid

~~$0.85~~$0.70

Review before applying

Keyword & product targeting

Reach relevant shoppers.

Review keyword and ASIN targeting recommendations from Amazon Ads. Creating targets or changing bids requires a separate, confirmed plan.

travel tumblerinsulated cupB0EXAMPLE01 Selected targets

Try asking this

What would you like to do next?

Ask your connected AI assistant. Review and approve advertising changes before applying them.

Budget optimization

Identify campaigns that need budget or bid changes.

Evaluate campaign performance against your goals, then review proposed budget and bid changes.

New product launch

Draft a campaign for a new product.

Prepare a Sponsored Products campaign with automatic targeting, a daily budget, and a default bid.

Targeting expansion

Find new keywords and product targets.

Review recommendations and suggested bids, then choose the targets you want to add.

Your workflow, on mobile

Your Amazon business. Anytime, anywhere.

Use tool4seller in the ChatGPT and Claude mobile apps to review sales, profit, inventory, and advertising performance. Manage day-to-day operations through a conversation with your preferred AI assistant.

No laptop needed. Stay on top of your Amazon business while traveling, between meetings, or away from your desk.

Availability varies by assistant, plan, and account permissions. Screens shown are illustrative.

11:31

Show my connected stores.

Store list retrieved

You can access 3 stores with your current account.

StoreMarketplaceAds accessUS StoreUSConnectedUK StoreUKConnectedCanada StoreCANot connected

Available data depends on the permissions granted for each store.

Ask ChatGPT

14:27

Where did ad spend outpace attributed sales?

tool4seller MCP

Campaigns to review

I compared ad spend with attributed sales and identified campaigns to review.

Budgets: Review 3 daily budgets
Bids: Review 6 target bids

Review performance first, then decide whether to make changes.

MCP tools

48 tools. One connected workflow.

Explore business data, analysis guidance, workflow controls, and supported Amazon Ads actions.

Tool ID	Capability	Description
Business data · 11Capability navigation, accounts, stores, sales, traffic, profit, inventory, FBA inbound shipments, and product ratings.
`discover_capabilities`	Discover capabilities	Find supported capabilities, required inputs, and the tools to use next. This tool does not retrieve business data or change Amazon Ads.
`get_current_user`	Account details	View your account currency, time zone, display language, and creation date.
`list_stores`	Connected stores	List seller accounts and marketplaces with store, SP-API, and Amazon Ads API authorization status.
`query_sales`	Sales data	Retrieve sales summaries and daily sales by store or SKU.
`query_profit`	Profit data	Retrieve profit data by store, SKU, ASIN, parent ASIN, or day.
`query_sales_traffic`	Traffic and conversion	Retrieve sales, traffic, and conversion metrics by store, ASIN, or parent ASIN.
`query_inventory`	Inventory details	Retrieve listings and inventory for a store, including FBA and merchant-fulfilled inventory.
`query_inventory_alerts`	Inventory alerts	Review alerts for low stock, excess inventory, aged inventory, and recommended removals.
`query_review_ratings`	Product ratings	Retrieve ratings for parent ASINs with Review Tracking enabled in tool4seller.
`list_inbound_shipments`	FBA inbound shipments	List FBA inbound shipments for authorized seller accounts.
`list_inbound_shipment_items`	FBA shipment items	Retrieve item details for an FBA inbound shipment by shipment ID.

Showing 11 tools. Preview and explicitly confirm each plan before applying it. Confirmation alone does not change Amazon Ads.

Frequently Asked Questions

What is tool4seller MCP?+

tool4seller MCP is a server that uses the Model Context Protocol (MCP) to connect AI assistants to your tool4seller account. After you authorize access, supported assistants can retrieve your Amazon business data, analyze performance, and prepare supported advertising changes for your approval.

What data can tool4seller MCP share with my AI assistant?+

Your assistant can access account and store details, sales, traffic, profit, advertising, inventory, Fulfillment by Amazon (FBA) inbound shipments, inventory alerts, and tracked product ratings. Access is limited to the stores and data sources authorized in your tool4seller account.

Can AI make changes to my Amazon Ads campaigns?+

Yes, for supported actions. The assistant first prepares a plan for you to review. Explicit confirmation records your approval; a separate action applies that confirmed plan to Amazon Ads. For a full Sponsored Products campaign setup with automatic or manual targeting, you review and confirm a plan at each creation stage. Available actions depend on the ad type and the tool's supported inputs.

What do I need before setup?+

You need a tool4seller subscription that includes MCP access, connected Amazon seller accounts, and a supported AI client. Advertising data and actions also require Amazon Ads authorization in tool4seller. Integration availability may depend on your AI platform plan and workspace settings.

Do I need both tool4seller MCP and tool4seller CLI?+

No. Use tool4seller MCP to connect a supported AI assistant through a plugin, connector, or direct MCP server configuration. The tool4seller CLI is a separate command-line interface for terminal-based workflows and coding assistants.

Turn your questions into better business decisions.

Connect your store data and Amazon Ads workflows to the AI assistant you already use. Get started with tool4seller MCP.

Start Free Trial Read the setup guide